Overshadowed by Google for many years Microsoft invested $80 million dollars to develop a search engine that would rival the current search king. With roughly 60% of all searches in the U.S. carried out on its platform, Google is no easy target. Surprisingly, Bing stands out from the pack as a real contender.
I have been a supporter of Google since the search engine made its start many years ago and the reason has always been convenience and reliability. Microsoft realizes this fact and attempts to expand on it with Bing. Just like Google, Bing relies on a very simple interface without a lot of extra clutter but after using the search engine for a couple weeks I have to say they have made some improvements.